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Purpose Through Passion: Why LIV Sotheby's International Realty is Different

Mckinze Casey February 13, 2024

Purpose through passion

10 reasons we're different

LIV Sotheby’s International Realty has identified the top 10 reasons why we’re different: items we call our Passion Points. These Passion Points—paired with our definition of luxury as an experience rather than a price point—reflect why LIV Sotheby's International Realty is like no other brokerage.

1. Brand Recognition 

With its iconic blue sign and classic branding, Sotheby’s International Realty®️'s reputation for excellence attracts a global audience of well-qualified consumers and adds instant credibility to the properties it represents.

2. Brand Heritage

Founded in 1976, Sotheby’s International Realty was launched with the same commitment to extraordinary quality and unparalleled service as the Sotheby’s Auction House over 200 years ago. Today, the iconic brand has grown into the world’s leading full-service real estate brokerage.

3. Exclusive Networks & Affiliations

Sotheby’s International Realty’s network of top producing brokers throughout 1,000 offices across 79 countries produced over $204 billion in total sales volume in 2021. This exclusive network, along with LIV Sotheby's International Realty's affiliation with Who's Who in Luxury Real Estate, ensures that properties listed with us benefit from unparalleled partnerships and exposure opportunities worldwide.

4. Relocation & Referral Services 

We provide expert relocation services to over 2,500 individuals and families each year. With a dedicated six-person Relocation Team, we are nationally recognized as the most trusted and effective source for moving company employees in and out of Colorado.

5. Unrivaled Online Syndication 

The superior exposure and worldwide reach of our listings sets us apart. On Sotheby's International Realty's exclusive website, which received 46 million visits in 2021, each listing has the presence it deserves on over 7,000 websites, including the most trafficked news, art, lifestyle, and luxury real estate websites in the world.

6. Global Media Partnerships

Through our exclusive advertising partnerships and media relationships with some of the world's most prominent media companies—including The New York Times, The Wall Street Journal, Architectural Digest, Dwell, and more—we are able to create unmatched exposure for our clients and brokers.

7. The Power of LIV

With more than 20 offices throughout Colorado and extraordinary connections to the communities we serve, LIV Sotheby’s International Realty delivers real estate expertise, collaboration, and reach like no other.

8. Award-Winning Marketing

LIV Studio—LIV Sotheby's International Realty's 20-person, full-service, in-house Marketing Team—delivers world-class marketing, including brand strategy and design, listing materials, print and digital ads, social media content, LIV Magazine, and more.

9. Proven Track Record

LIV Sotheby's International Realty, the #1 Sotheby's International Realty affiliate group in the U.S., has the highest per-broker productivity of any brokerage in the country.
In 2021, we paired more than 6,500 people with their dreams homes and reached $7.2 billion in sales volume.

10. Company Culture

Our company prioritizes four values—people, integrity, service, and innovation—that drive our mission of inspiring people to LIV the life they love. From our distinguished guest speakers and Ninja Selling education opportunities, to frequent gatherings and networking events, our brokers and staff benefit from learning from one another and collaborating with the very best in the business.

Work With Us

Ready to turn your homeownership dreams into reality? Fantastic! Drop us a line below—because making magic happen is more fun when we do it together. Let's chat about your home aspirations and turn them into a blockbuster story. Ready, set, type away!